Los Angeles, CA — February 24, 2026 — Leads & Copy —
Havana Roasters Coffee Companies Inc. (HRC), formerly North America Frac Sand, Inc., has announced the commencement of trading on the OTC Market under its new ticker symbol “THRC,” effective February 24, 2026.
The Financial Industry Regulatory Authority (FINRA) previously announced the effectiveness of the company’s name change to Havana Roasters Coffee Companies Inc., under the temporary ticker symbol NAFSD, effective January 29, 2026. The final ticker symbol change to THRC was announced on FINRA’s daily list on February 24, 2026, completing the rebranding process.
The company’s CUSIP number has also changed to US65670R201, effective January 23, 2026. Existing shareholders are not required to take any action regarding the ticker symbol or CUSIP number changes, as the common stock will automatically reflect these changes in shareholders’ accounts managed through the company’s transfer agent.
Havana Roasters Coffee Companies Inc. operates as the exclusive license holder and commercialization entity for Havana Roasters Coffee™, a premium Cuban-style coffee brand. Based in Florida and expanding to Los Angeles, the company develops and markets artisan-roasted coffees, consumer packaged goods, food and beverage offerings, retail and franchise concepts, and hospitality services.
HRC is implementing a multi-channel growth strategy to scale the Havana Roasters Coffee™ brand across wholesale, retail, franchise, and e-commerce markets.
The adoption of its new ticker symbol marks the final stage of a remarkable transformation — from industrial commodities company to premium Cuban-style coffee brand.
More information is available at thehrccompanies.com.
Source: Havana Roasters Coffee Companies Inc.