CALGARY, Alberta — January 12, 2026 — Leads & Copy —
DIRTT, a leader in industrialized construction, announced two updates to its executive leadership team. Rich Hunter, President and Chief Operating Officer, has departed from the Company and Aaron Merkin has joined the Company in a new Chief Technology Officer position, both effective January 12, 2026.
Merkin brings extensive technology leadership experience spanning private equity-backed ventures to Fortune 500 corporations. With specific expertise in leading growth-focused transformation in legacy environments, he will focus on advancing DIRTT’s technology to both optimize business operations and deliver increased value to customers. Merkin was most recently Chief Technology Officer at Fortive, a global industrial technology leader, and has worked at companies including IBM, Dell, and Honeywell.
Benjamin Urban, CEO of DIRTT, said Rich joined DIRTT at a pivotal moment and was instrumental in the turnaround of manufacturing processes, including significant safety improvements and reduction of defects. Urban added that the company wishes him the absolute best in this next chapter.
Urban also commented that DIRTT was founded as and remains a technology-enabled manufacturer, which sets it apart from the competition. He welcomed Aaron to this newly created executive role that will ensure DIRTT’s technology continues to lead the industry and drive significant growth for the business.
DIRTT’s design, manufacturing, and delivery processes are enabled by its proprietary ICE software. The process allows customers to plan projects with unrivaled precision and cost certainty, and to make changes in real-time that reduce waste and accelerate timelines. In 2025, DIRTT was recognized by Fast Company as number one in Manufacturing for its technology-driven approach.
DIRTT’s system of physical products and digital tools empowers organizations, together with construction and design leaders, to build high-performing, adaptable, interior environments. Operating in the workplace, healthcare, education, and public sector markets, DIRTT’s system provides total design freedom, and greater certainty in cost, schedule, and outcomes. DIRTT’s interior construction solutions are designed to be highly flexible and adaptable, enabling organizations to easily reconfigure their spaces as their needs evolve. DIRTT is headquartered in Calgary, AB Canada and trades on the Toronto Stock Exchange under the symbol “DRT” and on the OTCQX under the symbol “DRTTF”.
FOR FURTHER INFORMATION PLEASE CONTACT ir@dirtt.com
Source: DIRTT