TORONTO, Jan. 12, 2026 — Leads & Copy — QYOU Media’s majority owned subsidiary, Chatterbox Technologies Limited (Chtrbox), India’s first publicly listed creator economy company, has announced its international expansion with the Middle East as its first global operational market. Dubai will serve as the company’s hub for the Middle East, enabling closer collaboration between creators, brands, and platforms across geographies.
The expansion marks a strategic step in Chtrbox’s long-term vision to build a connected creator economy infrastructure spanning India, the Middle East, and global markets. The expansion reflects a focused, execution-led approach to building sustainable, cross-border creator and brand ecosystems.
The Middle East expansion is being led by Raj Mishra, Managing Director & CEO of Chtrbox and former Country Head of TikTok India. Mishra built TikTok’s operations from the ground up and played a pivotal role in scaling its creator ecosystem nationwide. Drawing on this experience, Mishra will oversee Chtrbox’s regional growth, including building the company’s creator network, forging partnerships with platforms and brands, and pursuing strategic investments and M&A opportunities to scale rapidly in the region.
According to Raj Mishra, the creator economy is moving beyond borders, and the real opportunity lies in connecting high-growth markets like India and the Middle East. Mishra added that Dubai gives Chtrbox the infrastructure and access to build that bridge – not just for campaigns, but for long-term ecosystem partnerships, talent exchange, and capital deployment, and that their focus is to invest, build, and scale alongside the best creators and brands in the region.
Curt Marvis, CEO and Co-Founder of QYOU Media Inc., said that Chtrbox’s expansion into the Middle East represents a significant milestone in QYOU Media’s strategy to build a truly global creator economy platform. With Raj’s proven track record in scaling digital ecosystems and Dubai’s position as a gateway to one of the world’s fastest-growing creator markets, QYOU Media is well-positioned to deliver value across multiple geographies and strengthens their ability to connect creators, brands, and audiences across borders while creating new opportunities for growth and innovation.
With Dubai as its Middle East hub, Chtrbox aims to enable deeper collaboration between Indian and Middle Eastern creators, support brands operating across markets and play an active role in shaping the region’s rapidly evolving digital content and influencer marketing landscape.
As a publicly listed company, Chtrbox continues to prioritise disciplined growth, governance, and long-term value creation as it expands its footprint beyond India.
Among the fastest growing creator driven media companies, QYOU Media operates in India and the United States through its subsidiaries, producing, distributing and monetizing content created by social media influencers and digital content stars. QYOU Media’s millennial and Gen Z-focused content has reached more than one billion consumers. Experience their work at www.qyoumedia.com and https://www.chtrbox.com
About QYOU Media
QYOU Media operates in India and the United States through its subsidiaries, producing, distributing and monetizing content created by social media influencers and digital content stars. Our influencer marketing business in India, Chtrbox, is an influencer and marketing platform and agency, connecting brands/products and social media influencers. In the United States, we power major film studios, game publishers and leading brands to create content and market via creators and influencers. Founded and managed by industry veterans from Lionsgate, MTV, Disney, Sony and TikTok. QYOU Media’s millennial and Gen Z-focused content has reached more than one billion consumers.
Raj Mishra, Managing Director & CEO of Chtrbox
Source: QYOU Media Inc.
